Website Analytics – July 2014 & July 2015

We regularly take a look at the Korolit ‘on-line’ audience to understand and adapt our presentation. A key change at the start of this year was to integrate the website and blog and provide a more detailed breakdown of our services. This month we compared a ‘snapshot’ of July 2014 to July 2015 and discovered a few interesting things about our developing audience!

Korolit Analytics - July 2014 and July 2015

The number of countries regularly browsing the site has almost tripled in the last year. Interestingly the ratio of each country has changed. A year ago the UK was in top place but has now fallen to third place behind Russia and the USA. Chrome use has grown from 54% to 79% and Safari has dropped from 29% to just 2.5%! The level of new visitors has increased from 67% to 95% and the level of direct visits has decreased from 53% to just 10%. The bit that we find a bit perplexing is that mobile user access has actually dropped in the last year and this may be related to the geography of our newer audience?

We’re an independent and experienced consulting, programme management and executive resourcing business. We're focused on the needs of both public and private sector clients. We work with all sizes of organisations from local start-ups through to global concerns. Without the cost overheads associated with a much larger consultancy business we have the flexibility to take on small targeted assignments, or much larger work programmes. Every client relationship is valued greatly and treated with dignity and respect. Each engagement benefits from the breadth and depth of our expertise.